The largest local tour operator in the Baltic States
259 ths. PAX sold in 2023
EUR 208,3 million revenues in 2023

We are the largest tour operator
in the Baltics

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25 years in tourism
No. 1 in the Baltics since 2004
3 source markets of operations

Strong, well-recognised brand and
solid market position

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30+ destinations worldwide
100+ round trips in Europe
New growth strategy for 2023-2025

Extensive product portfolio

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400+ external agencies
New website in all markets from 2023
3,82 million million unique visits at our websites in 2022

Well-balanced multi-channel
distribution network

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Our News

All news
15 July
Preliminary June results of Novaturas: growing early bookings for winter season
Novaturas Group, the leader in the Baltic tourism market, generated revenues of EUR 21,6 mln. in June, compared to EUR 22 mln. during the same period last year. The number of customers served was 28,8 thsnd., compared to 30,5 thsnd. in June last year.
14 June
Preliminary May results of Novaturas: a new service for customers, the full programme for next winter
Novaturas Group, the leader in the Baltic tourism market, generated revenues of EUR 17,3 mln. this May, compared to EUR 21,5 mln. during the same period last year. The number of customers served was 26,6 thsnd., compared to 29,9 thsnd. in May last year.
13 June
Novaturas takes over its customers' bookings from Beta Travel and will implement their trips
Novaturas announces that it terminates its contract with Beta Travel with effect from 13 June and proactively takes over all the obligations of this travel agency, which are related specifically to the trips organised by Novaturas. The company assures that it will implement all trips for its customers. Out of concern for the travellers and their comfort, Novaturas has expediently initiated discussions with the representatives of Beta Travel on a clear plan of action and has taken decisions.

About us

We are the largest tour operator in the Baltic region, with a well-recognised brand and strong market position built over time since 1999.


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